There’s a great book by Seth Godin called Purple Cow. It’s about being remarkable and how we should aim for this in business because being boring doesn’t get you noticed, you’re left blended into the crowd. Vanilla rather than Marmite.
Take Banksy, for example. He’s remarkable. Remarkably famous, rich, mysterious, talented… The list goes on.
I’m probably more Post Officey – just as busy but not quite as famous or rich. But I am hopefully working towards something slightly more standout than vanilla.
>>>Playlist<<<
