Jilted John

by | Feb 23, 2019 | 0 comments

It took me a few years as I was gathering knowledge about internet marketing to realise that I probably knew more than I realised and more than I needed to start to get clients. In the end, it was a podcast that I was listening to that forced me to appreciate my...

To Cut a Long Story Short

by | Feb 22, 2019 | 0 comments

Running in my local area, and hopping around the internet, it’s not long until I see superfluous language: Companies who install windows or alarms with ‘Systems’ in their name (someone looking through a window doesn’t involve a system, just...

Straight from the Heart

by | Feb 21, 2019 | 0 comments

Creativity, as I’ve written before, is our greatest differentiator. Maybe I was wrong. Maybe our greatest differentiator is authenticity. Being true to yourself. In Simon Sinek’s book, Start With Why, he says: People don’t buy what you do, they buy...

W.F.L. – Think About the Future Mix

by | Feb 20, 2019 | 0 comments

The book. My next book. Always on my mind. Trouble is, it’s not writing itself. Given that making money from writing books is very hard, I’ve not beaten that idea into submission but I have opted for an alternative goal: to make it as useful as possible,...

Debaser

by | Feb 19, 2019 | 0 comments

With more than 1.9 billion logged-in users visiting YouTube each month, and 2.32 billion monthly active users on Facebook, there’s room for a million agendas and a veritable smorgasbord of information that’s either worthy of our trust or utter nonsense. YouTube, it’s...