We Can Work It Out

Whatever you want to do as a freelancer, it’s worth spending time on a SWOT analysis to identify your: Strengths Weaknesses Opportunities and Threats This should be an honest assessment of what you offer, areas where you might be lacking, opportunities in your...

No Doubt About It

There’s no doubt that one of the most important people I’ve met since setting up my business in 2014 is my accountant. The education he’s given me has been enlightening, so the first piece of advice I’d give someone starting out as a freelancer...

Our Lips Are Sealed

How not to persuade: I booked a three-night stay in a Warsaw hotel for a colleague He travels, stays and leaves I receive an email to rate my stay (that’s OK, I expect that, and they don’t know it wasn’t for me) One line in the email –...

Start Me Up

Two great resources to help if you’re starting out as a freelance commercial writer (I relied on both): Peter Bowerman’s brilliant book, The Well-Fed Writer* American Writers and Artists Inc. (AWAI) *affiliate link Some tips:   Understand the...

New Shoes

Am I a Luddite after all? Why won’t I update the BBC Radio app so that it becomes the much-promoted BBC Sounds? Why won’t I buy an Amazon Echo or Google Home? Why don’t I talk to machines that answer the phone and want to direct my call? We’re all...