200 ranking factors

When Google ranks pages after crawling and indexing them, it does so according to more than 200 different factors. The three most important are: Content Backlinks (links that point to the page from other websites) RankBrain, Google’s machine-learning technology No one...

What catches my eye

What catches my eye (apart from short people with umbrellas): When content is shared an enormous number of times on social media. It must be good When a website is written and designed without good UX in mind:   Posts on social media by people promoting their...

How to avoid bank fees and poor exchange rates

If you ever get paid in a foreign currency or want to spend in a foreign currency when you’re abroad, something I’ve learned recently is that it pays not to rely on your bank, who will charge more than they need to and give you a poor exchange rate. After a bit of...

Two aims of inted

Considering inted briefly and what its aims might be, I can think of two: To get kids saying: “It’s the best lesson in school.” To help kids to think creatively for themselves and the benefit of others